MARS

MARS Cosmetics: Budget-Friendly Makeup Loved Across India

MARS Cosmetics is an Indian makeup brand built on a straightforward principle: professional-grade pigmentation, transfer-resistant formulas, and inclusive shade ranges at prices that do not require a premium budget. Founded in 2006 by Manoj Sethia, MARS grew from an offline distribution model into one of India's most recognised cruelty-free makeup brands through product performance rather than celebrity endorsement. The range is vegan where noted, paraben-free across key product lines, and developed with India's warm skin undertones and humid climate as the primary formulation consideration. At Zivanyaa, the complete MARS Cosmetics range covers face, eye, and lip makeup, all 100% authentic and available with free delivery above Rs. 499.

Explore the Range

Building a professional base with MARS face makeup is straightforward. The full-coverage breathable liquid foundation delivers full coverage with a breathable, non-cakey finish suited to all skin types. The lightweight everyday BB cream is a lighter everyday alternative that combines coverage with skincare benefit in a single step. Add colour to the face with the buildable liquid cheek blush for a dewy flush and the light-catching liquid highlighter for light-catching dimension on the cheekbones. MARS primers prep the skin to extend foundation wear significantly in India's humidity.

For lips, the MARS Lipstick range covers every finish and occasion. The comfortable matte bullet lipstick delivers flat, transfer-resistant colour in a comfortable formula. The glossy shine lip mist adds a glossy, dimensional finish. The pH-reactive tinted lip oil reacts to the natural pH of lips to produce a personalised tint alongside deep hydration. The smudge-proof precision lip crayon gives the precision of a liner with the coverage of a lipstick. The high-pigment transfer-resistant liquid lipstick is a high-pigment, long-wear formula that holds through meals and long events. Complete any look with the professional 6-piece brush set and the all-day makeup setting spray for all-day hold.

MARS Cosmetics Range: Face, Eyes and Lips

MARS face makeup covers every step of a complete base routine. The full-coverage foundation with SPF 50 sun protection delivers full coverage with built-in UVA and UVB protection, making it the most practical daily option for those who want sun protection and coverage in a single step. The blush, bronzer and highlighter face palette combines blush, bronzer, and highlighter in a single compact for quick, professional-looking face sculpting.

For eyes, MARS kajal delivers an intensely pigmented, waterproof formula suited to the waterline and tight-line application. The precise sketch-tip eyeliner gives a crisp, graphic line in one stroke. For eyeshadow, the 16-shade matte and shimmer eyeshadow palette and the 12-shade matte, shimmer and glitter palette cover both matte and shimmer finishes suited to everyday and festive eye looks.

The lip range covers bullet, crayon, and liquid matte finishes across nudes, berries, reds, and deep browns suited to Indian skin tones. The non-transfer long-wear lipstick is formulated to resist transfer through meals, drinks, and mask wear.

MARS Lip Makeup: Lipsticks, Glosses and Lip Oils

The MARS lip collection covers every finish, format, and occasion. The matte lipstick and non-transfer glossy lip colour give classic matte and shine options. The dual-use lip and cheek colour tint delivers a lightweight stain that works on both lips and cheeks for a minimal everyday look. Shades range from warm nudes for fair skin to deep plums suited to dusky Indian complexions.

MARS Eye Makeup: Kajal, Eyeliner and Eyeshadow Palettes

MARS eye products are built for India's climate. The kajal is intensely pigmented, smudge-proof, and waterproof for waterline wear through humidity and heat. The fine-tip ink-black liquid eyeliner delivers a precise, ink-black line with a fine felt tip suited to both thin daily lines and graphic winged looks. Mascaras in the MARS range cover volumising and lengthening formulas with waterproof and transfer-resistant coatings.

MARS Face Makeup: Foundation, Primer, Blush and Highlighter

MARS face products deliver buildable coverage without a heavy or cakey finish. The luminosity-boosting dewy primer adds luminosity before foundation. The pore-blurring mattifying primer blurs enlarged pores and mattifies the skin surface for a smoother foundation application. The light-reflecting strobe cream works as a highlighter base or a standalone glow product over moisturiser. The oil-absorbing setting powder and midday oil-control gel compact control midday shine without disturbing the base underneath.

How to Choose MARS Cosmetics for Your Skin Type and Occasion

Best MARS Face Products for Oily, Dry and Combination Skin

For oily skin, the MARS oil blotter gel compact and pore-filling primer control sebum and keep the base looking fresh through long days. The matte-finish liquid foundation in a buildable layer suits oily and combination skin without looking flat or heavy. For dry skin, the BB cream foundation and dewy glow primer add hydration alongside coverage. For combination skin, a lightweight layer of the high-coverage liquid foundation applied more heavily to the T-zone and sheered out on drier areas gives the most balanced finish across both zones.

MARS Eye Products for Everyday Wear and Party Looks

For everyday wear, a single coat of waterproof kajal along the lash line gives a defined, all-day look that holds in India's humidity without a full eye makeup routine. For party and festive looks, the 16-colour Mesmereyes palette provides enough range for dramatic cut-crease and colourful editorial looks alongside the shimmer-heavy shades in the Dance of Joy palette suited to Indian weddings and occasions. Waterproof eyeliner and transfer-resistant mascara are non-negotiable for outdoor events and long celebrations.

How to Pick MARS Lip Shades for Your Skin Tone

For office and daily wear, the creamy matte lipstick in warm nude and mauve-rose tones gives the most professional, understated result. For events and celebrations, the Queen of Mattes liquid lipstick in deep berry, cranberry, or classic red delivers intense pigment with transfer resistance that holds through the event. The colour-changing lip oil is suited to everyday use for those who want hydration with a personalised tint rather than a full lip colour commitment.

Why Shop MARS Cosmetics on Zivanyaa

Zivanyaa stocks the complete MARS Cosmetics range with a 100% authenticity guarantee. All products are sourced through legitimate channels and verified before listing. MARS products at Zivanyaa are priced competitively with free delivery above Rs. 499 and flat 20% off on orders above Rs. 1299. From an everyday travel brush to a complete all-in-one makeup kit, the full MARS range is available in a single order. For another cruelty-free Indian brand at a similar price point, explore the Swiss Beauty range at Zivanyaa.

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