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Minimalist Vitamin C + E + Ferulic 16% Face Serum
Minimalist Vitamin C + E + Ferulic 16% Face Serum
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Description
Description
The Minimalist Vitamin C + E + Ferulic 16% Face Serum is the highest-strength brightening serum in the Minimalist range, for people who have already tried lower-concentration Vitamin C and need more intensive correction. It combines 16% total Vitamin C (10% L-Ascorbic Acid and 6% Ethyl Ascorbic Acid) with 0.5% Vitamin E and 1% Ferulic Acid. Ferulic Acid keeps the Vitamin C stable throughout the day and together the three actives provide 8 times more antioxidant protection than Vitamin C alone. Niacinamide 2% adds a second brightening action by stopping melanin from reaching the skin surface. Not for first-time Vitamin C users. Build tolerance with the Minimalist Vitamin C 10% Serum first, then step up to this. Fragrance-free. BIS compliant. Part of the Minimalist skincare range.
Benefits
Benefits
- 16% Vitamin C for Faster, More Intensive Dark Spot Correction: This is a higher dose than the Minimalist Vitamin C 10% Serum, more tyrosinase inhibition means faster fading of established dark spots and hyperpigmentation that lower concentrations have not sufficiently improved. The two-form combination (L-Ascorbic Acid for immediate potency, Ethyl Ascorbic Acid for stability) keeps the serum working throughout the day. For the Maleic Serum 5% that also uses a higher concentration for stronger results than the shampoo alone, a higher-concentration hair repair serum delivers stronger hair repair than the lower-concentration shampoo on the same principle of increased dose for better results.
- Ferulic Acid Keeps the Formula Stable and Amplifies Protection 8x: L-Ascorbic Acid breaks down quickly when exposed to light and air. Ferulic Acid significantly slows that breakdown, keeping the serum effective for longer. It also amplifies the combined antioxidant power to 8 times what Vitamin C alone provides. For the Frizz Control Hair Serum that also uses UV protection actives to preserve the hair's active ingredients from UV degradation, a UV stabilised hair serum uses SPF 30 to protect hair actives from UV on the same days this serum's Ferulic Acid protects skin actives.
- Vitamin E Covers the Antioxidant Protection Vitamin C Misses: Vitamin C neutralises damage in the water parts of skin cells. Vitamin E neutralises damage in the fatty parts. Different types of free radicals attack different parts of the cell. Together C and E cover both, which is why the combination provides significantly more protection than either alone. For the Anti-Dandruff Serum that also uses a combination of actives covering different aspects of scalp damage, a multi-mechanism scalp serum covers different aspects of dandruff-causing damage on the same daily routine.
- Niacinamide 2% Adds a Second Brightening Layer: Vitamin C stops melanin from being produced. Niacinamide stops the melanin that is produced from reaching the skin surface. Two independent pathways addressing pigmentation at the same time. For the Shampoo and Mask Duo that also uses a two-stage multi-active approach addressing hair damage from cleansing and conditioning simultaneously, a two-stage hair repair duo treats hair through two complementary mechanisms on the same days this serum treats skin pigmentation through multiple pathways.
How to Apply
How to Apply
After cleansing and toning your face, take 2-3 drops of Vitamin C serum on your fingertips with the dropper.
Apply it on the face by gently tapping it on the skin.
With a circular motion, evenly spread the serum and allow your skin to absorb it.
Ingredients
Ingredients
Aqua, 3-O-Ethyl Ascorbic Acid, Dimethyl Isosorbide, Butylene Glycol, Ethoxydiglycol, Sodium Citrate, Citric Acid, 1,2-Hexanediol, Sodium Gluconate, Ferulic Acid, Coceth-7, Phenoxyethanol, Ppg-1-Peg-9 Lauryl Glycol Ether, Fullerenes, Tocopherol Acetate, Ethylhexylglycerin, Peg-40 Hydrogenated Castor Oil, Pvp, Trisodium Ethylenediamine Disuccinate
FAQ
FAQ
Q1. How is this different from the Vitamin C 10% Serum?
Vitamin C 10% uses stable Ethyl Ascorbic Acid at neutral pH, gentle and suitable for all skin types daily. This 16% formula uses L-Ascorbic Acid as the primary form at a lower pH, more intensive but requiring acid tolerance. Use the 10% first for 4 to 8 weeks then step up to this. For the Hair Care Trio that also represents a step up in intensity from the duo by adding the pre-shampoo serum, a most intensive hair repair system delivers the maximum bond repair results the same way this serum delivers the maximum Vitamin C brightening results.
Q2. Can beginners use this directly?
Not recommended. L-Ascorbic Acid at low pH stings and causes redness on skin that has not used acid formulas before. Build tolerance with the Minimalist Vitamin C 10% Serum first, then introduce this. For the Glycolic Acid Liquid that also requires a tolerance-building period before starting, a experienced-user exfoliant follows the same beginner vs. experienced user progression approach.
Q3. Will this turn orange after opening?
The L-Ascorbic Acid component may gradually yellow over time. Ferulic Acid slows this significantly. Store tightly capped in a cool dark place. Mild yellowing is normal partial oxidation and reduces some efficacy but is not harmful. Discard if deep orange or brown, which indicates significant potency loss. For the SA LHA Cleanser that also stores best kept away from light and heat to preserve active efficacy, a pH-active BHA cleanser also performs best when stored properly to preserve acid activity.
Q4. Is this effective for melasma?
Yes. 16% Vitamin C provides intense tyrosinase inhibition. Vitamin E reduces the oxidative stress that triggers melanin overproduction. Pair with Alpha Arbutin 2% and strict daily SPF 50 for the most comprehensive at-home Indian melasma routine. For the PHA Toner that exfoliates the surface melasma cells faster, a gentle surface exfoliant removes pigmented surface cells in the daily routine while this serum prevents new pigmentation forming.
Q5. Can I use this in the evening instead of morning?
Yes. Evening use delivers brightening and collagen stimulation benefits without UV exposure risk. Morning use captures the antioxidant protection against UV and pollution damage. Alternating morning and evening provides the most comprehensive 24-hour coverage for intensive correction. For the Hair Growth Serum that also delivers the strongest results when used consistently every day without gaps, a consistent scalp growth serum builds progressive follicle results with the same no-gap daily discipline this serum requires for best brightening results.

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